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An online store that measures where the buyer drops off

Carts fill up, orders don't follow. It looks like people bail at payment, but most often they gave up much earlier, on the product page.
We build stores where from day one you can see which step loses the most people, so you fix what's actually broken.
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Google
30+ reviews on Google
Online store development, measuring the steps from product view to purchase

We build stores in WooCommerce, with no commission on turnover.

Whatever you sell, you sell: the monthly amount doesn't move with your turnover.
An online store that measures where the buyer drops off

An abandoned cart isn't fixed at checkout

The report shows people leaving at the last step, so checkout is the first thing anyone touches. But someone sure of their choice will get through even a clumsy form, while someone unsure is looking for an excuse to stop, and the delivery cost is reason enough.

A buyer has five questions and won't ask you a single one: which model is right for them, when it arrives and what delivery costs, what happens if it doesn't suit them, whether this is a real company, and whether it's safe to pay by card. If the answer isn't exactly where the question comes up, they don't send a message, they close the page.

Does this sound familiar?

If at least three items on the list feel familiar, your store isn't doing its job.
Describe your case

Carts fill up, but the orders don't follow.

The product descriptions are copied from the supplier, so they sit on ten other sites too.

You sell through Instagram DMs while the store just sits there.

A customer buys once and never comes back.

The store is slow, especially on a phone.

You don't know which product actually makes you money.

What we actually do for online stores

We don't start from the look or from picking a theme, but from the question of what stops the buyer on the way to the buy button.

A product page that answers before the question is asked.

Price, delivery, timeline and return terms sit next to the button, not in the footer.

Categories by the buyer's logic, not the supplier's spreadsheet.

People search for what they need, not for a product group code.

Descriptions that aren't copied.

The same text on ten sites means Google has nothing to single you out by, and the buyer has nothing to choose you by.

Measurement step by step.

Product view, cart, checkout started, purchase. From day one you can see where the most people are lost.

Checkout without a mandatory account.

Few fields, costs visible from the start, no surprises at the last step.

Work from this industry

We build stores by hand in WooCommerce, with no bought theme and no plugins that slow each other down. The catalogue is imported from the source you already maintain, and step-by-step measurement shows where customers are lost.

When we're not the right team for you

We don't take on every project. Before we send a quote, we check whether you even need a new build. Here are two situations where we'll tell you upfront.
01

The store is technically sound, it just doesn't sell.

In that case it's often enough to rewrite the descriptions of the key products, move the delivery cost onto the product page and shorten the checkout. It's cheaper than a new build and lifts the number of orders faster.
02

The problem isn't the store, it's the offer and the price.

If the same product is waiting at three competitors cheaper and with faster delivery, a new store will only present the same offer more nicely.
If your store sits on a platform that takes a percentage of every order and every change needs a developer, that's where we're good.
Ask which group you're in

Trust isn't claimed, it's shown.

We could tell you how we work. It's more useful to hear it from someone who has already been through it. 30+ reviews on Google, with full names and companies, are right below.
We'd had really bad experiences with the developers who worked on our site over the past 6 years. I came across Jovan by chance and I'm genuinely delighted with the collaboration, because he went above and beyond to get everything right, and proved to be highly skilled and professional. My honest recommendation for anyone who needs a website. 👍🏻
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Andjela Peladic
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Milos Popovic
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Ivan Kostić profile picture
Ivan Kostić
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Creative, proactive, and to the point. Working with Jovan was a real pleasure - he quickly understood our needs and delivered exactly what was required. Highly recommended.
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Framed profile picture
Framed
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11/10 Vrhunska komunikacija i kvalitet izrade!
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Nevena Tomic
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Imali smo jako loša iskustva sa programerima koji su nam radili sajt u proteklih 6 godina. Na Jovana sam naišla slučajno i zaista sam prezadovoljna saradnjom, jer se više nego potrudio da sve ispadne kako treba, a pokazao se veoma stručnim i profesionalnim. Moja iskrena preporuka za sve kojima treba sajt. 👍🏻
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MUMKA Srbija profile picture
MUMKA Srbija
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex potvrđuje da je originalni izvor recenzije Google.
Jovan je profesionalan, tačan i vrlo strpljiv – uvek je bio spreman da predloži prava rešenja i dodatno unapredi ono što smo zamislili. Posebno nam je značilo to što je sve objašnjavao jednostavno i jasno, bez previše tehničkih termina, što je mnogo olakšalo ceo proces. Hvala još jednom na sjajnoj saradnji! MUMKA SRBIJA
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Martin Stamenković profile picture
Martin Stamenković
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex potvrđuje da je originalni izvor recenzije Google.
Sve preporuke za NovaDizajn! Brza, efikasna i kvalitetna resenja, po jako niskoj ceni... Hvala jos jednom na uspešnom projektu, vidimo se na sledećem 🤝
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Pesada Furniture profile picture
Pesada Furniture
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex potvrđuje da je originalni izvor recenzije Google.
Dobra saradnja i komunikacija. Preporuke!
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Ana Ana profile picture
Ana Ana
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex potvrđuje da je originalni izvor recenzije Google.
Zadovoljna saradnjom i uslugom,i izlazenjem u susret maximalno 🙂
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Jasmina Šraj profile picture
Jasmina Šraj
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex potvrđuje da je originalni izvor recenzije Google.
Delo z Jovanom je preprosto. V izredno hitrem času mi je postavil spletno stran in jo povezal. Je hitro odziven. Prijazen. Iznajdljiv. In poln znanja. Se vedno se lahko obrnem in ga vprašam za nasvet ali pomoč. Priporočam delo z njim.
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Because with a platform the monthly amount grows with your turnover and a percentage comes off every order, for as long as you keep selling. Here you pay for the build, and the store stays yours.

Then nothing is entered by hand. The catalogue is imported from the source you already maintain, and the work shifts to cleaning up the data and to the categories, because that’s what decides it.

Yes, and that’s a condition of the job. Handover comes with recorded training for your team on the changes that come up most often.

Rarely at the start. Categories and product pages come first, because they’re what ranks. The blog comes later, once there’s something to link it to.

It can, including products, customers and orders. An audit comes first, because we don’t take over someone else’s store blind.

Let the store stop being a catalogue.

Tell us how many products you have and where your store sits now. We come back with a read on where customers are most likely being lost, and an estimate.
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